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Marketing - Category Archive

Tuesday, May 22nd, 2007

PR Newswire vs. PRWeb From an SEO Perspective

While PRNewswire is the service most people use, they don’t have the best web delivery – at least from an SEO perspective. PRWeb does a much better job of distributing press releases on the web.

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Thursday, April 12th, 2007

Online B2B Tactics

B2B marketing over the web is challenging simply because the numbers of visitors are limited. This session went over everything from how to structure your web sites, to good landing page design – all to increase B2B sales.

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Wednesday, April 11th, 2007

Search and Branding

This session at SES NY went over good and bad examples of online brand management. Particularly interesting was the case study of the Dale Carnegie Institute and their success at search marketing.

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