We’re very happy that our friends Marcello Forte and Jenn Bristol of Animal Haven have been selected as expert bloggers for the NY Times City Room Blog.

Google Webmaster Tools has an option to set the crawl rate for your site. I’d never seen “faster” enabled as an option until I was working on a web site for a non-profit animal shelter.

Non-profits are in a special category when it comes to search engine optimization. Their budgets are limited so this session at SES NY went over how to market a non-profit on-line without breaking the bank.