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2.3.3  Industry Experience:
Small Businesses

We understand the needs of small businesses. Having worked for a variety of small businesses and being a small business ourselves, we understand what the issues and needs are at that corporate scale.

Our Clients

Carrying Saline Bags - Click To Go To SiteMDMedicalPhotography.com

Slicksurface developed MDMedicalPhotography.com to meet the needs of medical photographer Michelle Del Guercio. We were careful to provide her with a site whose design distinguished her from her larger competitors, yet the project needed to be scaled down to the point of being affordable. Slicksurface also worked to ensure that her site appears prominently in the major search engines to maximize the return on her investment.

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Slicksurface has acted as a sub-consultant for TechSolutions, a software development firm, on a major project in the Los Angeles area.

We are happy to work under the auspices of other companies, and we are careful to respect the relationships they have built with their clients.


Prior Experience


During the period of 1995 to 1996 Jay Harper worked for Honicorp, a software development startup partially funded by GE Capital. Honicorp had developed a product, Artview®, which is an online business-to-business transaction system for art galleries.

While at Honicorp, both Jay learned first-hand there is no substitute for a solid understanding of a business customer's needs. Most importantly, input from target users must come very early in the application-development process.

Fred Worden Trucking

Our Creative Director, Dan Wong, was the business manager and graphic designer for a transport company that focused on transportation and installation of fine art. He dealt with issues of client management, accounting, bookkeeping, and personnel management in a small-business setting.

Fred Worden's customers included many of the major New York museums and galleries, as well as Fortune 100 corporations, art consultants, and high-net-worth individuals. Dan's corporate identity design for Fred Worden is highlighted in the Slicksurface Showcase.

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